zenda describes itself as a specialist financial technology partner to schools, colleges and nurseries. Parents use its app to pay school bills with pay-now and pay-in-parts options. For schools it offers digital, reconciled fee collection, autopay with automated reminders and follow-ups, a marketplace for trips, canteen and uniform payments, collection of re-enrolment payments and a parent rewards scheme.
Its about page lists launches in Dubai, Kochi and Bengaluru in 2021, Abu Dhabi and Sharjah in 2022, Doha and Bahrain in 2023, and Singapore, Kuwait and Riyadh in 2024, and refers to expanding to more than 450 schools. Raman Thiagarajan is listed as chief executive and founder, and Haseeb Ahmed as co-founder. Testimonials come from Cognita Schools Middle East, ESOL Education, Clarion School and Dubai Scholars Private School.